Palmetto Proving Grounds

Back when we were selling 55,000 or so season tickets a year, a lot of them were in blocks controlled by people who had been allowed to buy over their priority back in the 1970s. Some people had 20 or more tickets. They would let friends and family have them (and not have to pay Gamecock Club dues), or they would use them for business clients, or they would sell them to help recoup their own GC dues.
That's why you used to see a lot of folks streaming out of the exits early; they had little or no investment in Gamecock football.
The YES program has made this uneconomical. Some people, their sense of entitlement offended, quit coming to the stadium altogether, while others are buying only the number of tickiets they need.
Meanwhile, younger Gamecock Club members are able to get full-season ticket books, and Full Scholarship donors with less seniority no longer have to settle for sitting in the nosebleeds.
So, while there are those folks who continue to grumble about the YES program, it has made the ticket distribution process far more equitable.